GILT CLUB Co.
GILT CLUB approached us to craft a bold, cohesive brand identity that captured their “cool girl” aesthetic while standing out in a saturated lifestyle market. We developed a strategy-driven visual system—including a distinctive logo, modern color palette, and playful packaging—that elevated their brand presence across social media, packaging, and all customer-facing visuals.
Complete Brand Identity

Project Overview
Client: GILT CLUB Co., a pre-seed health tech startup
Industry: Lifestyle
Timeline: 3 weeks
GILT CLUB approached us to craft a bold, cohesive brand identity that captured their “cool girl” aesthetic while standing out in a saturated lifestyle market. We developed a strategy-driven visual system—including a distinctive logo, modern color palette, and playful packaging—that elevated their brand presence across social media, packaging, and all customer-facing visuals.